Methodology for Managing A Business Strategy Within High-Tech Companies

  • MELITA KOZINA
Keywords: Managing business strategy, Methodology for managing, Business strategies

Abstract

In today’s modern era of digital economy, high-tech companies have a big challenge in achieving competitive
advantage. The purpose of the paper is to describe a methodology for managing the business strategies within high-tech companies. The methodology helps to the board of the companies to identify strategic management processes in order to evaluate the existing maturity of their implementation and to define the improvements due to the desired Maturity Level (ML). The following concepts and standards have been used for this purpose: Plan Do Check Act (PDCA) concept, the Balanced Scorecard (BSC) method, CobIT 4.1, ISO/IEC 33004 standard.

Published
2017-12-18
How to Cite
MELITA KOZINA. (2017). Methodology for Managing A Business Strategy Within High-Tech Companies. International Journal of Business and Economic Affairs, 2(6). Retrieved from https://ijbea.com/ojs/index.php/ijbea/article/view/100
Section
Articles